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Open Eyes 109 05-25-15 Mind Control and More

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Ira went LIVE  in this special episode of Open Eyes! Main topic is mind control and emotional addictions, but there will be other topics covered, as well as whatever is on YOUR mind!

Joe Long was on as a special co-host.



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The following are the show notes used to record this episode. They are here for your reference and convenience.




 U.S. Supreme Court Justice Antonin Scalia recently commented on the idea of a Constitutional Convention. Speaking at the Federalist Society in Morristown, New Jersey on May 8, 2015, Scalia stated, in part,

“Every tin horn dictator in the world today, every president for life, has a Bill of Rights…That’s not what makes us free; if it did, you would rather live in Zimbabwe. But you wouldn’t want to live in most countries in the world that have a Bill of Rights. What has made us free is our Constitution. Think of the word ‘constitution;’ it means structure. The genius of the American constitutional system is the dispersal of power. Once power is centralized in one person, or one part [of government], a Bill of Rights is just words on paper. What a difference that makes. When you have a bill that says states will not receive federal highway funds unless they raise the drinking age to 21, that bill would not pass. The states that had lower drinking ages would tell their senators, ‘You vote for that and you are out of there.’ That has all changed. You now have senators who have no connection to the state government, never been in state government and some of them have never been to the state. A constitution is about setting structure; it is not about writing the preferences of special interest groups.”…The genius of the American Constitution is the dispersal of power, in which nobody has all the power… It is designed so that all the legislation that has substantial support will get through… It doesn’t take much to throw a monkey wrench into this complicated system.”


Maybe it’s not so sweet now… If you’ve thought stevia, the natural alternative to sugar and artificial sweetners with aspartame, et al., is too good to be true, there may be a catch. Check out this textbook written in 1970 by Paul and Anne Ehrlich, the precursor to the textbook Ecoscience they wrote with Obama Science Czar John P. Holdren seven years later. The book advocates all manner of horrors to depopulate what they consider an overpopulated world, including everything from adding sterilants to the water and food to producing a sterilizing virus that requires a vaccine antidote one could apply for… it’s a nightmare.

As such, it was pretty shocking to find a passage where the authors excitedly discuss using stevia rebaudiana — the same sweet leaf hailed everywhere today as a wonderful, healthy sugar alternative — as an anti-fertility agent. What’s more, it had apparently been used traditionally by indigenous Indian populations in Paraguay for a long time, and rats in studies had shown a large drop in fertility after being administered stevia…
 Two B.B. King heirs who’ve been most outspoken about the blues legend’s care in his final days are accusing King’s two closest aides of poisoning him.
Las Vegas police homicide detectives are investigating, Lt. Ray Steiber said Monday. He declined to provide details.
Daughters Karen Williams and Patty King allege that family members were prevented from visiting while King’s business manager, LaVerne Toney, and his personal assistant, Myron Johnson, hastened their father’s death.
“I believe my father was poisoned and that he was administered foreign substances,” Patty King and Williams say in identically worded sections of affidavits provided to The Associated Press by their lawyer, Larissa Drohobyczer.
“I believe my father was murdered,” they say.
Toney and Johnson each declined to comment.

A Supreme Court ruling due in a few weeks could wipe out health insurance for millions of people covered by President Barack Obama’s health care law. But it’s Republicans — not White House officials — who have been talking about damage control.

A likely reason: Twenty-six of the 34 states that would be most affected by the ruling have Republican governors, and 22 of the 24 GOP Senate seats up in 2016 are in those states.

Obama’s law offers subsidized private insurance to people without access to it on the job. In the court case, opponents of the law argue that its literal wording allows the federal government to subsidize coverage only in states that set up their own health insurance markets.

Most states have not done so, because of the intense partisanship over “Obamacare” and in some cases because of technical problems. Instead, they rely on the federal HealthCare.gov website.

If the court invalidates the subsidies in those states, an estimated 8 million people could lose coverage. The results would be “ugly,” said Sandy Praeger, a former Kansas insurance commissioner.

“People who are reasonably healthy would just drop coverage,” she said. “Only the unhealthy would keep buying health care. It would really exacerbate the problem of the cost of health insurance.”
 Nearly a year has passed since a Habersham County SWAT team stormed into the Phonesavanh residence, and very nearly killed their 19 month old child. The no-knock raid was prompted by an anonymous tip which suggested there were drugs in the house.

As the officers forced their way into the home, they lobbed a flash grenade which wound up landing in the crib where baby “bou-bou” was sleeping. As it erupted, the infant suffered severe burns and had to be taken to the hospital, and placed in a medically induced coma.

To any sane person, the sheriff’s department would be responsible for the damage inflicted on this child. Not only were there no drugs in the house, but the suspect they were looking for was found elsewhere. And despite their claims that they had the house under surveillance for two days prior to the raid, somehow they had no idea that there were children who lived there.

The act of sleeping in a room about to be breached by a SWAT team constituted “criminal” conduct on the part of the infant. At the very least, the infant was fully liable for the nearly fatal injuries inflicted on him when Habersham County Sheriff’s Deputy Charles Long blindly heaved a flash-bang grenade – a “destructive device,” as described by the ATF, that when detonated burns at 2,000-3,500 degrees Fahrenheit – into the crib.

Merely by being in that room, Bou-Bou had assumed the risk of coming under attack by a SWAT team. By impeding the trajectory of that grenade, rather than fleeing from his crib, Bou-Bou failed to “avoid the consequences” of that attack. In any case, Bou-Bou, along with his parents and his siblings, are fully and exclusively to blame for the injuries that nearly killed the child and left the family with more than one million dollars in medical bills.

The SWAT team that invaded the home in Cornelia, Georgia on the basis of a bogus anonymous tip that a $50 drug transaction had occurred there is legally blameless. This is the defense presented by Haberham County Sheriff Joey Terrell and his comrades in their reply to a federal lawsuit filed last February on behalf of Bou-Bou Phonesavanh and his family.


To the extent as may be shown by the evidence through discovery, these defendants show that plaintiffs’ damages, if any, were directly and proximately caused by the contributory and comparative negligence of plaintiffs and their failure to exercise ordinary care.

To the extent as may be shown by the evidence through discovery, plaintiffs’ injuries and damages, if any, were caused by the deliberate, criminal conduct of plaintiffs, and such criminal conduct supersedes any and all negligence or liability,if any, on the part of these defendants.

So, injuries “if any”, were caused by the negligence of the victim or the deliberate criminal conduct of the victim. And due to the victim’s criminal conduct, that criminal conduct supersedes any and all liability on the part of the officers.

Mind Control
Video with flashy sounds etc
There are 1500 newspapers, 1100 magazines, 9000 radio stations, 1500 tv stations and 2400 publishers owned by only 6 corporations.  GE, News-Corp, Disney, Viacom, Time-Warner and CBS
If they want our opinion, they will give it to us.
Actually, this image left off an even more disturbing fact: That those companies are actually getting their directives from only one of two major news outlets.

Reuters and the Associated Press.

Oh, but lets not forget that Reuters has its hands in the AP as well, so really you’ve only got ONE news source and these six just repackage what the chain of command sends down.

Problem is most people only get their reality from the main stream media owned by the same nutter’s who are responsible for the military industrial complex and criminally negligent banks, they have been brought up by TV and Schools to think any one who has a different view is mad, good news is the secret societies increasing desperate attempts to shut down the awakening is waking up more people, its basically a race now.
Social Norms are THE MOST effective thing that you can do to change people’s attitudes.  If you tell them that “x” people are doing something wrong, they will actually DO those wrong things, subconsciously, because that is the social norm.
Doom and Gloomers…
The 9/11 pictures and leaks about torture…
Risk vs. terrorism
You are 17600 times more likely to die to heart disease
12571 likely to die from cancer
11000 times more likely to die in an airline accident than in a terrorist plot involving an airplane
You are 1048 times more likely to die in a car accident
404 times more likely from a fall
87 times more likely to drown
12 times to accidental suffocation in bed
9 times more likely to choke on your own vomit
8 times more likely to be killed by a cop
8 times more likely to die by electrocution
6 times more likely to die from hot weather.
I just want to add in real fast, as well, that if you think that we actually have a choice with the candidates we are “given” you really need to learn more about how this world has been deceived. We have no “choice.” The “choice” is between a douche and a turd, and they are ALL going to play whatever game they can with the people in order to trick you into getting behind them, giving them money, and screaming at the other side.

They ALL lie. They are ALL owned. You cannot get to anywhere above even local level without owing a debt to someone for getting you there.

Don’t be fooled by the smoke and mirrors.

If you do the same thing tomorrow as you did today, youre going to get the same tomorrow as you got today.  Ben franklin
You’re stuck if you do the same tomorrow as you did today.  CHANGE THINGS.
I am here to change the way you think. If i can change the way you think, you will change the things you do.
You are the ONLY ONE who can determine your own fate.
Red Pill Blue Pill matrix stuff…
Blue does cause a soothing, sedating effect, relaxes someone and makes them more susceptible to the hypnagogic state.

Blue, blue and blue — if not the package, then the pill itself. That’s not coincidence; researchers have found that the color of a pill makes a difference in how it works. In one study, every patient was given the exact same sedative, but some patients received it in a blue pill and others in an orange pill. The blue pill takers reported falling asleep 30 minutes faster, and sleeping 30 minutes longer, than the orange pill takers.

What the hell? It’s yet another weird manifestation of the placebo effect. You probably already know that you can give a guy with a headache a Tic Tac and tell him it’s medicine, and there’s a good chance it will fix his headache just like an aspirin would, for reasons science doesn’t completely understand. Well, it turns out that that already illogical and somewhat insane phenomenon is also affected by the color of the pill. The reason is that how you perceive effectiveness affects effectiveness — and when it comes to stuff you consume, color matters.
 In a different study, when researchers put various fake medicine packages in front of subjects, the subjects picked certain colors of boxes over others. Warm colors like brown and red were perceived as more potent, especially if the shades were darker. Green and yellow, on the other hand, might as well have been 7Up-flavored Tic Tacs as far as the subjects were concerned. And this is why heart medicines are often red and brown, while skin medicines are yellow and sleeping pills are often blue or green. Painkillers, on the other hand, are often white … maybe to remind us of opium? We’re not sure.
This is a little understood subject, at least to the masses.
No one really understands why different companies will do the thigns they do.
One example is the flower cases and flower pots that you see aws soon as you enter a lot of grocery stores.
Why do they do that?
Well, sure, a few people will buy the floral goodness, BUT, it is actually more for the purpose of priming the people when they come into the store.
What happens when someoen sees the fresh cut flowers and growing things?  They have a sense of “freshness” in their minds, and that sticks with them for a long while afterwards.
So you can walk through the store after being primed with the “freshness” idealism, and you will look at all of the products, even if they are on the edge of expiration, in a more positive light, thinking they are much fresher than they really are.
The subtle smell of disinfectant will make people kkkeep a room cleaner…
When people are primed with something, they will, for a time, react in whatever way you have primed them to act.
Elderly experiment…
Music in restrooms, grocery stores, etc…
So the next time you see an ad on TV, take a moment to notice the show or scene preceding the ad. Because advertisers are paying more for placement that will prime the viewer. For instance, OnStar ran ads for its emergency vehicle service during a commercial break that came right after a car crash scene in The Bourne Supremacy. It was worth it, because studies show that that little bit of priming makes people twice as likely to buy the product.
Gaming and mind control…
You might not think it, but video games are big on mind control.
And no no i am NOT meaning that they turn you into some kind of raving lunatic out to kill everyone and their brother just for picking up a controller and playing Call of Duty for an hour…
What I am meaning is the way they get you to spend your money…
Now, of course there is the thought of mind control that you hear about.  The CIA, FBI, all the alphabet agencies, they have been investigating this type of tech, and the are quite adept at it…
but before that, let me get into the more subtle forms of mind control…
Of course there is propaganda…
Colors, sounds, symbols, all of these things are, in a BIG way, controlling you.
(Bubblegum Clip)
Controlling someone else’s mind is ridiculous yl easy to do.
I mean, what do you think the education system is there to do>? Program and control!
It’s pretty obvious, isn’t it?
So, as I mentioned, there ARE programs out there that are put on by the alphabets
Here’s a list of some of the ones i have found over the years…
 Project Moonstruck, 1952, CIA:

Electronic implants in brain and teeth
Targeting: Long range
Implanted during surgery or surreptitiously during abduction
Frequency range: HF – ELF transceiver implants
Purpose: Tracking, mind and behavior control, conditioning, programming, covert operations
Functional Basis: Electronic Stimulation of the Brain, E.S.B.

Project Moonstruck is a rather interesting project, with a lot still unknown about it. But the above information is very scary if you understand the meaning behind them. Electronic implants were inserted in the Brain and in the Teeth, the teeth are highly important. I cannot stress this enough, because this is the only PROJECT that clearly states that teeth were used to control the mind.
 That’s right ladies and gentlemen, a long time ago dentist fillings were very magnetic, they had quite a few magnetic materials in them. And with a good majority of mind control projects there is evidence that electromagnetism was used as well.
Since Extremely Low Frequencies were used in the early 40’s to present day with experiments ranging from mind control to Aurora fields. But their would need to more power in these frequencies for the receiver to be able to receive the message. That’s where electromagnetism comes into play ladies and gentlemen. Electromagnetism was used to boost the signals of frequencies and magnetic objects as well. In this way the implant would not need to be very magnetic, all it would need to possess would be magnet properties for it to work and of course strong enough to receive the frequency. In this way dental fillings of the past and dental fillings of today can and still do work in these experiments.
Apparently dentist fillings are composed of mercury, copper, silver, tin, and a few other unknown metals. Just consider it for a moment, it would be perfect! Around my estimate I would assume that nearly 60% of population has at least ONE filling with some have more than one. This would be the ultimate mind control game and the ultimate mind control scenario. As we all know the human teeth and the mouth are very complicated and experiments have shown the teeth to be decently strong. But the teeth do more than just mechanical digestion; they also help us pronounce our words from our vocal cords. Even when we move, our teeth vibrate and when we speak we really vibrate. This is evident of when people with false teeth speak, the vibrations are different and it is very noticeable, because the natural tooth vibrates harmonically, a false tooth does not.
 Project MK-ULTRA, 1953, CIA:

Drugs, electronics and electroshock
Targeting: Short range
Frequencies: VHF HF UHF modulated at ELF
Transmission and Reception: Local production
Purpose: Programming behavior, creation of “cyborg” mentalities
Effects: narcoleptic trance, programming by suggestion
Subprojects: Many.
Pseudonym: Project Artichoke
Functional Basis: Electronic Dissolution of Memory, E.D.O.M.

Drugs, electonics and electroshock. Wow we are stepping up our game here, trying to find other simplier ways to perform these technqiues. And we have some different frequencies as well, VHF stands for Very High Frequency, HF is High Frequency, UHF stands for Ultra High Frequency, modulated by Extremely low frequencies. Wow this is more than a coincidence people! This is a conspiracy. Creation of cyborg mentalities, narcoleptic trance and programming by suggestion, these are serious, this means that the person next to your or your very own neighbor could be a sitting agent until activated.

Now the reason reason electro shock would be used is to wipe the mind (erase the memory). It has been documented that the brain can suffer from severe amnesia from electroshock therapy. And the CIA confirmed that they were able to make people forget through hypnosis and they were able to control them over the phone.

Control of those hypnotized can be passed from one individual to another without great difficulty. It has also been shown by experimentation with these girls that they can act as unwilling couriers for information purposes.




CIA document and page number: 190684, pp. 1, 4
Title: Outline of Special H Cases
Date: 7 January 1953

In a general request for volunteers [deleted names] volunteered for H [hypnosis] experimentation and were originally tested on 21 May 1951. Both girls, at this time, were nineteen years of age. These subjects have clearly demonstrated that they can pass from a fully awake state to a deep H controlled state via the telephone, via some very subtle signal that cannot be detected by other persons in the room, and without the other individuals being able to note the change.

It has been shown clearly that physically individuals can be induced into H by telephone, by receiving written matter, or by the use of code, signal, or words. Control of those hypnotized can be passed from one individual to another without great difficulty. It has also been shown by experimentation with these girls that they can act as unwilling couriers for information purposes, and that they can be conditioned to a point where they believe a change in identity on their part even on the polygraph.


 not only could they be controlled by physical objects, but they could be controlled by something that they couldn’t even see.

CIA document and page number: 190691, p. 1, 2
Title: Hypnotic Experimentation and Research
Date: 10 February 1954

A posthypnotic of the night before (pointed finger, you will sleep) was enacted. Misses [deleted] and [deleted] immediately progressed to a deep hypnotic state with no further suggestion. Miss [deleted] was then instructed (having previously expressed a fear of firearms in any fashion) that she would use every method at her disposal to awaken miss [deleted] (now in a deep hypnotic sleep), and failing this, she would pick up a pistol nearby and fire it at Miss [deleted]. She was instructed that her rage would be so great that she would not hesitate to “kill” [deleted] for failing to awaken.

Miss [deleted] carried out these suggestions to the letter including firing the (unloaded pneumatic pistol) gun at [deleted] and then proceeding to fall into a deep sleep. After proper suggestions were made, both were awakened and expressed complete amnesia for the entire sequence. Miss [deleted] was again handed the gun, which she refused (in an awakened state) to pick up or accept form the operator. She expressed absolute denial that the foregoing sequence had happened.

Miss [deleted] felt reluctant about participating further since she expressed her doubt as to any useful purpose in further attendance. The Operator thereupon proceeded in full view of all other subjects to explain to Miss [deleted] that he planned to induce a deep state of hypnosis now. The reaction was as had been expected. Miss [deleted] excused herself to make a telephone call (defense mechanism?). Upon her return a very positive approach was adopted by the operator whereupon a deeper, much deeper state of hypnosis was obtained.

Immediately a posthypnotic was induced that when the operator accidently dropped a steel ball in his hand to the floor … Miss [deleted] would again go into hypnosis. Miss [deleted] then advised that she must conclude her work for the evening. She arose to adjust her hair before the mirror. The ball was dropped and she promptly slumped back into the chair and back into hypnosis. It is the opinion of the operator the Miss [deleted] if properly trained (positive approach) will continue to improve.


Again, how scary is that. A lady who is absolutely frightened of guns, is put into a hypnotic state and then uses a gun without question. Hypnosis is again used and this time a metal ball is dropped and triggers the hypnosis and the awakening. But what is even more interesting is that she DENIED everything. This is extremely important, especially for a Manchurian candidate and a caught spy. One cannot help, but wonder how these people were tested in the field and what happened to them.

MK-DELTA, 1960, CIA:

Fine-tuned electromagnetic subliminal programming
Targeting: Long Range
Frequencies: VHF HF UHF Modulated at ELF
Transmission and Reception: Television antennae, radio antennae, power lines, mattress spring coils, modulation on 60 Hz wiring.
Purpose: programming behavior and attitudes in general population
Effects: fatigue, mood swings, behavior dysfunction and social criminality, mood swings
Pseudonym: “Deep Sleep”, R.H.I.C.

This is probably one of the scariest programs, mainly because its purpose was to CONTROL THE GENERAL POPULATION, not by making them into cyborgs, but by programming behavior and attitudes. For instance Social Criminality, if they wanted a criminal they could create one, through Television Antennae, radio antennae, powerlines, matress spring coils. Now what did you just read? All of these things have magnetic molecules in them ladies and gentlemen.


Location: Montauk, Long Island
Electronic multi-directional targeting of select population groups
Targeting: Medium range
Frequencies: Radar, microwaves. EHF UHF modulated
Power: Gigawatt through Terawatt
Purpose: Loading of Earth Grids, planetary sonombulescence to stave off geological activity, specific-point earthquake creation, population programming for sensitized individuals
Pseudonym: “Rainbow”, ZAP

The Phoenix II project is now referred to as the Montauk Project as stated below.

The Montauk Project (especially the EM/RF mind control aspect) was reactivated–more like exhumed from the grave–in 1988, and a phase of the project was carried out at Camp Hero until around 1992. There are some indications that security had then become excessively problematical, as the first Montauk Project book by Nichols and Moon had been published and curiosity seekers and others were becoming far too prevalent and nosy. There are other rumors of conflicts among different groups over the use of the facility, and in 1993 the Montauk Project moved out.

The Project was eventually reorganized at Robins Air Force Base near Atlanta. However, after a period of time it seems Project directors realized that certain aspects of the Project just couldn’t be implemented adequately other that at Camp Hero, due it would seem likely to the geomagnetic characteristics of Montauk. Additionally, directorship of the Montauk Project appears to have shifted to the Navy at this time, as has occurred with HAARP. A linking of some elements of the Montauk Project to HAARP, previously often suspected and which may have already existed, has now been proved to be underway at the Camp Hero location.

Mind Control Compilation: Phoenix II


Electronic directed targeting of individuals or populations
Targeting: Large population groups assembled
Display: Black helicopters flying in triad formation of three
Power: 100,000 watts
Frequency: UHF
Purpose: Large group management and behavior control, riot control
Allied Agencies: FEMA

Pseudonym: “Black Triad” A.E.M.C

RF MEDIA, 1990, CIA:

Electronic, multi-directional subliminal suggestion and programming
Location: Boulder, Colorado (Location of main cell telephone node, national television synchronization node)
Targeting: national population of the United States
Frequencies: ULF VHF HF Phase modulation
Power: Gigawatts
Implementation: Television and radio communications, the “videodrome” signals
Purpose: Programming and triggering behavioral desire, subversion of psychic abilities of population, preparatory processing for mass electromagnetic control

Pseudonym: “Buzz Saw” E.E.M.C.
And this is very interesting, in this statement: Subversion of psychic abilities of population, that is interesting. Why is this such a big deal?
Originally on MSNBC
Japanese researchers have reproduced images of things people were looking at by analyzing brain scans, opening the way for people to communicate directly from their mind.

They hope their study, published in the U.S. journal Neuron, will lead to helping people with speech problems or doctors studying mental disorders, although there are privacy issues if it gets to the stage where someone can read a sleeping person’s dreams.

“When we want to convey a message, we need to move our body, for example by speaking or by tapping a keyboard,” said Yukiyasu Kamitani, the project’s head researcher from the Advanced Telecommunications Research Institute International, a private institute based in Kyoto, Japan.
“But if we can get information directly from the brain, it will be possible to communicate directly by imagining what we want to say, without having to move,” Kamitani said in a telephone interview with Reuters.

Such technology might one day open the way to communication for people who cannot speak or help visualize hallucinations to assist doctors diagnosing mental disorders, Kamitani added.

 “As accuracy rises, it is possible that information that people want to keep private could also be visualized while they are sleeping.”
 TOWER, 1990, CIA, NSA:

Electronic cross country subliminal programming and suggestion
Targeting: Mass population, short-range intervals, long-range cumulative
Frequencies: Microwave, EHF SHF
Methodology: Cellular telephone system, ELF modulation
Purpose: Programming through neural resonance and encoded information
Effect: Neural degeneration, DNA resonance modification, psychic suppression
Pseudonym: “Wedding Bells”


Electromagnetic resonant induction and mass population control
Location: Nationwide
Frequencies: Emotional wavelengths, data gathering through helocopter probes following media events – rebroadcast in order to restimulate population emotional levels for recreation of event scenarios. Ref: LE#108, March 1998
Potential: Mass behavior modification

Power: Unknown. Possibly rebroadcast through GWEN network or cellular tower frequencies, coordinated from NBS in Colorado.
This is very scary: Emotional wavelengths, data gathering through helocopter probes following media events – rebroadcast in order to restimulate population emotional levels for recreation of event scenarios. Do you know what this means? They control what we see, basically we are what we are programed to be

Emotional contagion is the tendency to catch and feel emotions that are similar to and influenced by those of others.

A vast array of pharmaceuticals — including antibiotics, anti-convulsants, mood stabilizers and sex hormones — have been found in the drinking water supplies of at least 41 million Americans, an Associated Press investigation shows.

Study Finds Are Shocking

This is huge! How is a person supposed to have a balanced mentality if what they are drinking contains medicines that have the potential to alter the persons mentality DRASTICALLY.

With appropriate modulation, the perception of various sounds can be induced in clinically deaf, as well as normal, human subjects at a distance of inches up to thousands of feet from the transmitter. With somewhat different transmitter parameters, we can induce the perception of severe buffeting of the head, without such apparent vestibular symptoms as dizziness or nausea. Changing transmitter parameters again, one can induce a “pins-and -needles” sensation.

Laboratory fertilization of human embryos is already possible, and researchers are working on techniques to alter genes to prevent diseases. One critic of modern genetic techniques, Jeremy Rifkin, believes that political preferences could eventually be spliced into human beings.

“Attempts to reform the internal blueprint of the human species will raise the ominous specter of biological caste systems,” says Rifkin. “When the individual can be programmed at conception, political power becomes more absolute and human freedom more elusive.”

Closer at hand are subliminal-suggestion techniques widely used in advertising. With one called time compression, computers can squeeze human speech into a smaller time frame, thus allowing advertisers to tuck more information into commercials. The listener is not aware of the speech manipulation.

Another method is to insert messages onto television or movie screens at such a fast pace that viewers aren’t aware that they are seeing them. Promoters say the technique can have powerful results when used over several months.

“People fear the use of subliminal advertising because they really don’t understand how the subconscious mind works,” says Stephen McDaniel, assistant professor of marketing at Texas A&M University. “Some perceive it as a form of brainwashing and don’t like the idea of receiving information and not consciously knowing it.”

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